Y/M/10. What can we learn from history about marketing knowledge, theory and practice?

This report will cover the most crucial historical marketing changes in regard to theory, knowledge and practice. This report consists of the following sections: What is marketing all about - definition and brief overview, Definition of Marketing, Theory and Practice - very first conclusion on the trend and relationship between the two, Marketing focus or what is it focusing on? What have changed over the time, Advertising as a part of Marketing and its effects on production and consumption of products, Direct Selling is forever or is it not; Services and Marketing, Three Eras in history of Marketing, Forces Affecting the Modern Marketing, Specialised Marketing Developments.