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Other Papers on :Website Analysis and Comparison

Other Papers on :B2C Internet Marketing

S/EI/52. Digital Photographic Retouching: Web Channel Proposal
(2007, 1500 words)

The paper presents a proposal for an interactive web channel to be used by a UK photographing company to start a new business of providing photographic services over the Internet. The company's website is analysed discussing its pages and making conclusions about the importance of market segmentation in expanding the company's market share and achieving success in E-commerce.
 
   
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