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Other Papers on :International Business

S/B/61. An analysis of the effects of Cultural Differences on Conducting International Business

(2004, 5200 words)

This paper compares the cultures of the United Kingdom and Malaysia and examines the influence of cultural differences on conducting business in the two countries. The country cultures are analysed by making use of Hofstedes and Trompenaar's theories. The results are tabulated and summarised.



 
   
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