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Other Papers on :Information Systems (IS) and Information Technology (IT)

Other Papers on :Other Companies

S/B/360. Information systems in Aquarius Marketing

(2008, 4800 words)

The paper examines the use of ICT provided by a UK company to Aquarius Marketing based in the Middle East. Primary research is conducted using interviews and questionnaires; the requirements for the new information system (IS) and the constraints of its implementation are outlined; the project plan is presented; the resources, timescales and activities are identified; communication problems, mentoring and coaching issues are discussed.
 
   
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