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Other Papers on :Travel & tourism marketing

P/T/46. Promotion of tourism in Islington

(2006, 4000 words)

The paper looks at the UK travel industry examining the issues of tourism promotion in the borough of Islington (London). A market research into the Islington tourism product is conducted using SWOT model. The market trends in tourism development are outlined; recommendations are offered about the key market targets and the methods of promoting tourism in Islington.
 
   
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