P/M/161. Cyber Marketing (Online marketing) Vs Traditional Marketing

This essay explores how traditional marketing has been changed and in some cases revolutionized by cyber environment; changes that online marketing has made to the marketing as the whole; marketing mix for cyber marketing, advantages and disadvantages of different advertising mediums (Newspapers, Television, Direct mail, Radio, Magazines, Outdoor, Yellow pages, Newsletters, Brochures, Telephone and Internet); Online marketing research and the problems that online marketing faces (e.g. limited usage, privacy and etc). Conclusion is drawn onto whether online marketing will replace traditional marketing or not.