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Other Papers on :B2C E-commerce

P/EI/23. Analysis of business models of TigerDirect (www.tigerdirect.com) and Logitech (www.logitech.com)

(2003, 4000 words)

This report is analysing, comparing and contrasting the business models of TigerDirect (www.tigerdirect.com) and Logitech (www.logitech.com). It consists of companies overview, analysis of their business models (B2C), Value clusters and Customer Interface. On the basis of the analysis Key Factors of Success are outlined and conclusions are drawn upon what is the successful dotcom company.
 
   
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