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Other Papers on :Foreign Market Entry

Other Papers on :International Business

P/B/633. Latecomer firms in Korea, Taiwan, India and China: catching-up strategies

(2005, 2000 words)

The paper examines the problems faced by latecomer firms in Korea, Taiwan, India and China in catching up with large global players, and the strategies in overcoming these problems including imitation, innovation, government intervention, acquisitions, brand marketing, etc.



 
   
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