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Other Papers on :Business ethics

Other Papers on :Nike

P/B/571. Why do organisations strive for legitimacy?

(2006, 1500 words)

The paper examines the factors which influence the behaviour and performance of organizations focusing on the status of legitimacy. Definitions of legitimacy are reviewed; examples of organisations acting legitimately are given; the lack of legitimacy at Nike known for using cheap labour and poor working conditions is discussed. The reasons behind striving for legitimacy are outlined.
 
   
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