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Other Papers on :Mobile Phone Industry

Other Papers on :Ericsson

P/B/460. Review of global mobile phone industry

(2001, 6000 words)

The paper examines the performance of Ericsson, the worlds biggest manufacturer of mobile phones, providing the companys background and conducting elements of SWOT and PEST analysis. Characteristics of the global mobile phone market are outlined describing Ericssons competitors, namely, Nokia, Motorola, Siemens, etc.



 
   
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