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Other Papers on :Vue Entertainment

Other Papers on :Quality Management

E/OM/30. Mystery Shopping at VUE Cinemas

(2005, 3500 words)

The paper examines the quality of service in VUE Cinemas, London, reviewing literature on the theory of quality and discussing the role of appearance, reliability, durability, etc. Primary research is conducted using the techniques of observation and questionnaire. Conclusions are made about the standard of VUE Cinemas’ service operations.
 
   
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