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Other Papers on :Other Companies

Other Papers on :Strategic Marketing Analysis

E/M/186. Yvcs Services: Marketing analysis

(2006, 2500 words)

The paper reports on the pest control operator Yvcs Services focusing on the company's strategic marketing planning, and analyzing external (competitors' environment) and internal issues of Yvcs Services, including branding, advertising, etc. Recommendations are suggested about the company's positioning, web-site, budget control, etc.
 
   
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