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Other Papers on :Information Communication Technology

Other Papers on :Seven Eleven

E/C/11. Effectiveness of ICT use in Seven Eleven Japan

(2004, 3000 words)

The paper reviews the activities and strategies of the Japanese convenience store chain Seven Eleven Japan (SEJ) focusing on their use of the Information and Communication Technology (ICT), namely, the Fifth Generation Total Information System Network, and highlighting its benefits for the company in their decision making. The possibilities of SEJ going on-line are discussed along with other potential benefits.
 
   
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