C/OM/85. Supply Chain Management: case study of car manufacturer
(2008, 2700 words)
The paper addresses the problems of supply chain in a UK cars manufacturing company analysing their position along the lines of the Porter's Five Forces model and 7S McKinsey model. Automotive supply chain is described showing the benefits of introducing new RFID (radio frequency identification) technology and advising on its step-by step implementation.
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