C/OM/26. Service Quality Assessment of Holmes Place Health Club
(2006, 4200 words)
This report is based on the assessment of the service quality provision of one of the most famous upmarket London health clubs, Holmes Place. The analysis is given to intangibles aspects of service quality of empathy, responsiveness, assurance and reliability, and tangibles elements, applied through the use of servicescape model, and involving those of layout accessibility, facilities aesthetics, cleanliness and equipment and displays. Further recommendations for future improvements are also presented to support the analysis.
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