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Other Papers on :SWOT Analysis

Other Papers on :Center Parcs

Other Papers on :Marketing Communications Plans

C/M/757. Promotional Mix and Marketing Communications Plan to Increase Brand Awareness or Customers for Center Parcs (UK)

(2008, 1900 words)

The paper analyses the current market situation of Center Parcs using the SWOT model. New marketing and communication plans for the company are developed to boost their sales and attract customers. The methods of the research are based on the secondary data obtained form various sources and added in the appendices.



 
   
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