C/M/448. Strategic Management in Hospitality Industry

This discussion is based on a strategic management exercise and analysis of a case study as chosen within the hospitality industry. The company selected is Marks and Spencer and the case here relates to appointment and assessment of applications for the position of strategic planning manager at Marks and Spencer. The three elements studied here is the case study, the questions related to analysis of the case study and the recommendations for improvement of assessment. The issues discussed here relate to strategic planning within the company, employee selection processes, human resource development issues and the specific vision and objectives of Marks and Spencer that would be helpful in drawing out its unique approach to employee selection. Strategic management approaches in maintaining company objectives have been discussed here.