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Other Papers on :Mobile Phone Industry

Other Papers on :Marketing Environment

C/M/18. Service Business in Market Environment

(2002, 3200 words)

This report was produced in order to evaluate customer satisfaction with the service provided by three different mobile phones stores; ´LinkŽ, ´Phones 4UŽ and ´VodafoneŽ. The report is based on two main activities, observation and a short questionnaire which took place outside the stores mentioned above. Company Profiles, Quality in service organisation, Quality Dimensions, Primary research and analysis of findings.



 
   
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