C/M/10. Internet marketing. Explain how the Internet can provide marketers with new opportunities to market the organisations products and services.

Conclusion: Internet marketing activities can work both in conjunction with off-line activities and represent purely Internet marketing strategy. Since the time the Internet became the service, that is available roughly to everyone opportunities for marketing activities expanded rapidly and significantly. Unfortunately many companies do not understand the whole potential of Internet for marketing purposes. This happens due to the lack of knowledge and desire to progress. In our current fast-moving and rapidly changing world marketer have to work according to the customer needs, but not concentrating on the current potential of the organisation.