C/EI/67. VG Jones e-business strategy: report and recommendations
(2008, 3200 words)
The paper reports on the book retailer VG Jones and their competition with Amazon.com, and Barnes and Nobles. The web portals of the above mentioned competitors are analyzed and providing recommendations for VG Jones with regard to legal and ethical issues surrounding the eBusiness model. The eBusiness model used by Amazon.com and Barnes and Nobles are described identifying their competitive advantages. Design technologies used by web portals are discussed.
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