C/B/96. Corporate Strategy
development for food manufacturer
(2003, 2500 words)
This report begins with analysis of food industry
(and organic foods manufacturing in particular) and general
considerations on expansion strategies; outlining 8 generic
strategies and assessing the application of BCG (Boston Consulting
Group Box) and GE (General Electric Business Planning Grid)
towards them for a food manufacturing/retailing company. Moreover,
the report is suggesting the implementation of the intelligent
systems into the food manufacturing in order to gain a competitive
advantage and increase the flexibility throughout the businesses
and processes involved. The report is polished off by the conclusion
on benefits and future potential of such integration as well
as organic foods manufacturing in general.
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